 |
BP RICH MEDIA CAMPAIGN, 2009 Rich media ads are the "oak tree in the acorn" of the web: small units packed with powerful functionality and interactive potential. Collaborating with the team at Ogilvy Interactive, I co-created a series of seven rich media banners from which users are invited to learn more about BP's investments, technology, and human capital through videos, instant polls, quizzes, and downloads which illustrate their commitment to a smarter, long-term US energy mix. |
